The ID Buyers Guide App is a new and innovative platform introduced to Africa’s home décor market. The IDBG App is an all-in-one online marketplace for
products and services and a social network for trade and consumers to search, discover and buy interior design products and services within Africa.
A staggering 90% of consumers in Nigeria do not like to visit showrooms, with similar characteristics prevalent across other countries in Africa. That’s why the online home décor and interior design subset of the market within Africa are expected to attract 112.2 million users across Africa by 2025.
The app gives customers the chance to experience the ease of shopping and delivery while merchants can expose their products to key players with purchasing
power. Furthermore, the platform also offers an online B2B marketplace for sourcing and connecting consumers with screened and trained designers and decorators,
building multiple meaningful pathways to monetization.
The ID Buyers Guide App is revolutionary, and it has something for everyone. Users can easily access a community of interior designers, decorators, architects, homeowners, design enthusiasts, real estate developers, distributors, suppliers and manufacturers for collaborations, business transactions, personalized home experiences, and updates on industry trends through our forums.
Consumers can also co-create projects or choose to register and get listed as manufacturers, suppliers, or distributors. The IDBG App is a platform with a
difference because it focuses not only on interior design in general but also on the many specific and distinct pain points in the African market. It provides a
holistic approach towards sourcing, co-creation, and networking in Africa
